Moda 2016

Once again ELLESPORT has made a huge impact at the National Trade Show, Moda.

 

Moda took place at the National Exhibition Centre in Birmingham from 7th – 9th August 2016, and saw a wide range of retailers attend from all over the world. The womenswear show is renowned for high quality brands with strong individual styles that set stores who stock them apart from the mass high-street market. While most buyers are time limited, the Moda show remains a key fixture within the buying calendar. 

 

The ELLESPORT stand saw buyers from a wide range of retailers, including small boutiques to national department stores, all trying to cash in on the recent trend towards AthLeisure and Sports Luxe. The event is designed for forward buying and therefore ELLESPORT showcased its upcoming Fortitude collection (due to launch this September) and the SS17 collection (which is currently top secret). 

 

ELLESPORT was seen in numerous catwalk shows over the 3-day event, but the final womenswear catwalk was far the best. The models had enormous energy for the show and could be heard cheering at the back when the show came to an end. Here is a small clip of the new ELLESPORT Fortitude collection on stage. 

 

Moda 2016